Posts Tagged ‘personal branding’

Personal Branding: What I’ve Accomplished

August 11, 2011 1 comment

Over the last few months, I’ve embarked on a journey, a personal branding journey.  I’ve created my personal brand mainly through the use of my Professional Diversification blog, but have promoted my blog on social networks like Twitter, LinkedIn, and Facebook.  Today is the last day of tweeting and blogging because I have to and the beginning of tweeting and blogging because I want to.

In memory of this journey, I want to share with you some of my social media statistics and personal branding accomplishments:

Social Media Statistics

  • 254 Twitter Followers
  • 968 Tweets
  • 61 Blog Posts
  • 6 Video Blogs
  • 5,572 All-Time Blog Views
  • 90 Blog Views on my Busiest Day
  • 68 Average Blog Views So Far This Month.

Personal Branding Accomplishments

How Social Media Can Compromise Your Personal Security

August 10, 2011 Leave a comment

water restaurant blackberry iphone phone check in

We all love our social networks and building our personal brands.  The newest craze in social media is the ability to “check-in”.  I first started using the check-in feature on my mobile Yelp! app.  I thought it was the coolest thing in the world.  Back then, I only used Yelp! to find good restaurants.  Then, when I got there, I would check-in on my Yelp! app so the restaurant would be saved in case I wanted to go back another time or write a review.

Later on, I realized that Facebook started to do the same thing.  I started noticing status updates that said, “So and so is at here or there with blah blah blah.”  Even to this day, though, it doesn’t really seem like Facebook’s “Places” function ever took off.

Finally, I came across Foursquare when I started my first Personal Branding class at UNR.  I thought I knew a lot about social networks, but I was surprised to have never heard of this one.  Basically, all you really do on Foursquare is check-in.  While Foursquare is growing like crazy, it was never really a hit with me.  I was hesitant to share with the world where I was every minute of the day.

This is exactly why I’m writing this post today. I want to remind everyone that while it may seem ridiculous to believe that someone could rob your house or kidnap you because you’ve been checking-in on social networks, there is still that possibility. Here’s how you can protect yourself:

1. Check in when you’re leaving the place.

If you check in when you leave the place of interest, robbers won’t have enough time to get to your house before you do.

2. Avoid checking in during long events.

A lot of people like to check in at work.  This just lets thieves know that you aren’t home and won’t be for a while.

3. Don’t check in at night.

Checking in at night is a bad idea, especially for cute little college girls.  I know a lot of people who will check in as they’re bar hopping.  It won’t take long for a kidnapper to follow your trail.

4. If you’re away from home for an extended period, avoid checking in.

I know it’s tempting to check in at all your favorite restaurants while visiting places like San Francisco, but it’s really a bad idea.  If someone’s paying attention to your activity, they’ll notice your a long way from home.

5. Stay away from Foursquare.

Like I said before, I don’t like Foursquare.  Since Foursquare is all about checking in, you can’t get away from it unless you stay away from it completely.

6. Don’t check in at all.

If you really want to protect yourself when it comes to checking in on social networks, just don’t do it!

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Professional Diversification Online: Using Social Media to Promote Yourself

July 12, 2011 1 comment

social networks media facebook twitter wordpress blog linkedin youtube onlineSo I’m sitting in the first class of MGT 691, which is a continuation of BADM 726 that I took during the Spring 2011 semester.  The classes are focused on creating a personal brand and promoting that brand on various social media platforms.  Well, I don’t know if you’ve noticed, but this blog is my personal brand and I’ve been promoting it on Twitter, LinkedIn, and Facebook.

From here on out, I’m going to be starting a new category of posts called Personal Branding.  My plan is to start helping you use the Professional Diversification techniques I’ve shared by promoting yourself on social media platforms to help you get a job if you’re looking or keep a job if you’re at risk of being laid off.  If you are at risk of being laid off, creating a successful personal brand can help you jump right into something else and prevent yourself from a major setback.  Nobody wants to be unemployed for long periods of time.  We all have bills to pay and for some, even a month without a job can be devastating.

All this Professional Diversification stuff is useless if nobody knows about it.  Think about it.  You’ve written down your interests, skills, and inexperiences.  You know what your goals are and you know what motivates you.  What you’ve done is essentially assembled a Professional Portfolio…in your head.  You know about it and that’s it.  Unfortunately, that’s not good enough.  How are you supposed to get a job if you (and only you) know what you’re good at.  In order for employers to find you and learn about what you have to offer, you have to put it out there so they can find it and find YOU.

So with that being said, stay tuned for posts on how to properly use social media platforms and incorporate these Professional Diversification techniques to your benefit.

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What Goes Around Comes Around… A Special Thanks to Kade Dworkin at Meet My Followers

April 21, 2011 3 comments

Meet My Followers @EricChaump Eric Chaump Kade Dworkin Podcast interview

This post is in reference to my interview with Kade Dworkin featured in tonight’s podcast on  Click the image above to go straight to the interview!

About a week and a half ago, I had the pleasure of speaking with Kade Dworkin from  Kade Skyped into the Personal Branding class I’m currently taking at the University of Nevada, Reno.  He spent about an hour sharing his stories of social media and answered any questions we had through a Twitter back chat.  I sat back and watched the questions flow through the back chat and just listened to Kade share his answers with us.  At the end of his Skype presentation, I started closing out of all the windows I had open on my laptop to get ready to shut it down.  The last window I had up was Google Chrome, which had my Twitter stream flowing through it.  I saw a number of my fellow students thanking Kade for taking the time to speak with us, so as a last second effort, I sent this Tweet…

kade dworkin meet my followers eric chaump twitter @EricChaump @KadeDworkin

The next day, I got a public response from Kade that said…

kade dworkin meet my followers eric chaump twitter @EricChaump @KadeDworkin

My initial reaction was, “Wow, that was nice of him…”  I honestly didn’t think anything of it.  I was quite curious to find out what he wanted to talk about.  What I didn’t realize was that he wanted to interview me for his podcast, Meet My Followers!  Not only that, but I didn’t even realize we were going to do an interview until we made a call on Skype.  Completely unprepared, I put on my improv pants and away we went!  I think I did pretty good to be honest.  You’ll have to let me know what you think.

As I laid in bed that night, I thought about our interview.  Why did Kade want to interview me?  What was so special about me?  I’m the guy who’s been blogging for less than two months, I have less than 200 followers on Twitter, and I get about 20 visits to my blog every day.  I know he told me that my content was awesome and that “I might be on to something,” but what was the benefit to him for having someone like me on his show.  In my opinion, there was no benefit to him and he might tell you differently, but Kade actually did me a huge favor.  Kade is one of those people who has the ability to see things within people that we cannot see for ourselves.  It takes someone like Kade to open our eyes and see the value we add to the world.  That’s what Kade did for me and it was incredibly motivational to hear someone, who I’d just personally met on Skype, tell me how valuable my blog is and how I have the potential to be very successful doing it.

I hope one day that I have the opportunity to return the favor, but for right now, the best I can do is owe Kade a huge THANK YOU for taking the time to talk to me personally and giving me the opportunity to appear on his show.

So, please take a few minutes to check out my interview by clicking here.  Don’t forget to come back and let me know what you thought!

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Meet My Followers Interview
@EricChaump Twitter
@KadeDworkin Twitter

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